The FCC has proposed that stations put information about what programming they air online so it’s easier for people to view. But while nearly every other industry has found electronic record-keeping to be a better way of doing business, broadcasters are desperately clinging to the old world, stowing this information in dusty file cabinets that are difficult for the public to access.
These are the same media companies that control your TV, dictate much of our political discourse and get rich doing it — all while evading even the most basic forms of public accountability. We call these whiny media dinosaurs whinosaurs. Their lobbyists in Washington are good at making a lot of noise to avoid providing basic information about what they air, and how often they air it.
But maybe broadcasters realize that claims that their stations serve the public will ring hollow when their programming records see the light of day.
Take action today. Tell these broadcasting whinosaurs: Either evolve or you’ll go extinct.